Gesture by the company causes
Jan 4, 2024 1:09:37 GMT -8
Post by account_disabled on Jan 4, 2024 1:09:37 GMT -8
Marketing Hub Analytics Tools Brief guide to start using Marketing Hub in your business If you're ready to start taking advantage of all the benefits of Marketing Hub, then you'll need a guide to guide your strategy and decision-making correctly. First: define your buyer persona. Remember that these should be based on your existing clients combined with a conceptualization of your ideal clients. This should be the first step since the entire strategy revolves around these. As a suggestion, you can imagine that you are writing the profile of a fictional character. Second: choose the KPIs you are going to use. These should provide you with the data that will help you improve the strategy and campaigns over time.
Some metrics to consider may be monthly traffic, MQL and SQL leads, but everything will depend on your business objectives. Third: create content on a blog. With the help Phone Number List of HubSpot's blog section, select some main topics that have to do with your brand and product; Do keyword research with more subtopics that branch off from the main ones, then write the first articles, upload them to the blog and measure their performance. Fourth: attract leads. In this part you can create a strategy based on lead magnets, which can be broken down as follows: Create a lead magnet like an ebook, which has valuable and more extensive information than any other content on your blog, and upload the file to the CRM.
Create a CTA or call to action with the help of the respective Marketing Hub section, which you will insert in various parts of your website, for example, in the middle of one of the articles. Said CTA must direct to a landing page that has the most relevant information about the content, along with a form that must be filled out to be able to download. Make sure to link to that landing page in the CTA settings. Create a thank you page that will open after completing the form and downloading the content. Review automations and publish everything. Thanks to this you will have a list with contacts who are interested in your content, which you can add to a lead nurturing strategy.
Some metrics to consider may be monthly traffic, MQL and SQL leads, but everything will depend on your business objectives. Third: create content on a blog. With the help Phone Number List of HubSpot's blog section, select some main topics that have to do with your brand and product; Do keyword research with more subtopics that branch off from the main ones, then write the first articles, upload them to the blog and measure their performance. Fourth: attract leads. In this part you can create a strategy based on lead magnets, which can be broken down as follows: Create a lead magnet like an ebook, which has valuable and more extensive information than any other content on your blog, and upload the file to the CRM.
Create a CTA or call to action with the help of the respective Marketing Hub section, which you will insert in various parts of your website, for example, in the middle of one of the articles. Said CTA must direct to a landing page that has the most relevant information about the content, along with a form that must be filled out to be able to download. Make sure to link to that landing page in the CTA settings. Create a thank you page that will open after completing the form and downloading the content. Review automations and publish everything. Thanks to this you will have a list with contacts who are interested in your content, which you can add to a lead nurturing strategy.